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Anita Donggre House in India is working on ancient forestless fashion

The House of Anita Dongre became the first Indian fashion house to participate in the Canopy Style and Pack 4 Good initiatives of the environmental group Canopy, which focuses on transforming the fashion and packaging supply chain. Canopy’s expertise in forest conservation and supply chain transformation will help brands move to circular economy production.

With 92 million tonnes of waste left each year after food harvest and millions of tonnes of textile waste, India has established itself as a leader in bringing next-generation solutions from every corner of the market to mainstream production. .. The parties are aiming to accelerate the production of these innovative solutions, the companies said in a joint press release.

“Fashion isn’t just about what’s good for manufacturers, wearers, and the planet. Protecting the world’s forests is a need for time, so we’re with the canopy. We are working together to protect the world’s forests and build a supply chain centered on global health. ” Chief Creative Officer Anita Dongre..

“This is a 10-year turnaround to address the biodiversity and climate crisis in front of us and change our global supply chain to function within our natural world. House of Anita Dongre models the compassion and innovative spirit that business, civil society and political leaders need to bring at this critical time. ” Nicole Recroft, Founder and Executive Director of Canopy.. “We are excited to work with Anita and her team to build the solution we really need.”

Fiber2Fashion News Desk (KD)

The House of Anita Dongre became the first Indian fashion house to participate in the Canopy Style and Pack 4 Good initiatives of the environmental group Canopy, which focuses on transforming the fashion and packaging supply chain. Canopy’s expertise in forest conservation and supply chain transformation will help brands move to circular economy production.



Anita Donggre House in India is working on ancient forestless fashion

Source link Anita Donggre House in India is working on ancient forestless fashion

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