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Customer Experience: What is it and why do you need it?

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Martha Doris, Founder and CEO of Doris Consulting

this week Am Tower Off Center, Host Mark Amtower interviews Martha Dorris, a former federal executive, supporter and expert of the well-known Customer Experience (CX).

The topics discussed are:

  • What is CX and why do you need it
  • CX attributes and challenges
  • How it fits into federal agencies and why more
  • Great place to work in GPRA, Government and CX
  • Annual Service Award to Citizens
  • Why the industry needs to pay attention



Customer Experience: What is it and why do you need it?

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