Tech

EU pushes tech companies to limit how they target political ads

The European Union is proposing a ban on media companies that place political ads on people based on religious views and sexual orientation. This is a new volley in the expansion of global technological regulations on the continent.

The bill, proposed by the European Commission, the EU’s executive body, on Thursday is based on a list of categories that regulators consider confidential, such as race, political beliefs, and health, with an online technology platform politicizing individual users. Restrict targeting of ads. Explicit consent. However, the widespread ban on so-called micro-targeting based on personal information requested by some activists has not been reached.

EU pushes tech companies to limit how they target political ads

Source link EU pushes tech companies to limit how they target political ads

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