Innovative new dyes significantly outperform the best dyeing techniques available for cellulose fibers and blends, resulting in significant water and energy savings, exceptional overall fastness, and cost savings, Huntsman said. Said in a press release.
“The latest additions to our 3rd generation Avitera dyes open up new possibilities for designers and brands with a beautiful, long-lasting brilliance across shades of bluish red, along with optimal environmental and economic sustainability. Increasing this integration of environmentally friendly performance and cost savings is a real innovation for the era of more demanding consumers and more stringent environmental standards. ” Lutfu Okman, Vice President of Global Revenue, Huntsman Textile Effects..
Huntsman Textile Effects unveiled the Avitera Rose SE in vibrant bluish-red shades, releasing the latest product in the third generation of the innovative Avitera SE polyreactive dye series. Our unique low temperature, high speed wash-off technology reduces the water and energy required for production by up to 50%.
With Avitera Rose SE, brands can stand out with their vibrant bluish-red textile products with a wider color gamut. The dyes provide a very good level of light resistance against the classic bluish tricolor elements and have excellent overall fastness. Products dyed with Avitera Rose SE have the highest chlorine resistance and are customized for the stringent washing requirements of Japan and the United States, making them suitable for use in Huntsman’s High IQ Sustainable Color Eco Color Preservation Program. .. The possibility of cross stains is minimal, making it ideal for red and white striped cotton knit fabrics.
Avitera Rose SE is fully compliant with the strictest industry and brand specific restricted substance list. In addition, excellent compatibility, leveling characteristics, and on-tone build-up provide excellent first-time performance. The cost-effective formulation reduces the cost of recipes for medium-dark shades while minimizing processing costs and eliminating the need for reprocessing. It also increases mill production by up to 25% or more. Bluesign approved and suitable for Standard 100 with Oeko-Tex certified textile products.
Launched by Huntsman Textile Effects in 2010, the first generation Avitera SE dyes set a benchmark for the sustainability of the textile industry. The second generation has expanded the range’s color palette from the lightest to the darkest and darkest. The third generation further enhances the economic sustainability of the Avitera series while offering attractive textiles with unmatched environmental benefits, outstanding operational performance, and exceptional overall robustness. increase.
Fiber2Fashion News Desk (RR)
Huntsman Avitera SE Rose in the United States brings competitiveness to textile factories
Source link Huntsman Avitera SE Rose in the United States brings competitiveness to textile factories