March 4, 2021
I also own a tapestry coach And Stuart Weitzman The brand wanted to hire Glass from rival and luxury handbag maker Michael Kors about three years ago to help redesign the brand and attract more shoppers.
Kate Spade sales declined in six of the last nine quarters due to COVID-19 restrictions and reduced international travel.
The company also said it has created two new roles to revive the brand and has appointed long-time executive Kristen Naiman as senior vice president of brand concept and strategy.
Kate Spade CEO and brand president Liz Fraser said last year that the brand was able to refocus its core collection. The result is a rethinking of the creative structure centered around collaboration, allowing the brand’s promises to be more fully fulfilled in a clear, cohesive manner in all customer interactions. We are confident that these changes will allow us to win even more. Customers for products, innovation, digital, community and storytelling. “
The company also said it has begun searching for product design managers to showcase products such as fresh handbags, jewelry and shoes.
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Kate Spade’s creative director Nicola Glass leaves the company
Source link Kate Spade’s creative director Nicola Glass leaves the company