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London Fashion Week begins with Bethany Williams, Auroboros, Kasimi, and Environmental Responsibility

Almost completely digital London fashion week Opened on Saturday was a humane and environmentally friendly vision. Bethany Williams is a socially involved designer who has long used parts of recycled garments made by prison prisoners in their collections.

Bethany Williams-Spring-Summer 2022-London-Photo: Bethany Williams

Williams announced this season All our storiesA video of a collection and show born from her work with The Magpie Project, a grassroots organization in East London., A charity that supports homeless or at-risk women and children.

The 102-second video is the power of the magical story of a childhood story, with reference to folklore and children’s stories that have been passed down from generation to generation, inspired by the work of artist Melissa Kitty Jalam. I caught. Like Williams, Jaram also creatively recycles and tells new stories using the cover of a wasteful book of illustrations.

The video has appeared for generations, including bright amalgam sweaters, tops and dresses. Or a handwritten mini jacket – a mom hugging a little chrysanthemum. A teenager posing in a local park. A loving couple of roller skates, and even a dog in a wool mini coat.

“What I noticed in the storytelling workshop is that the morals of each story are always kind, caring, and respectful of each other, and these characteristics are still important in childhood, but just as in adult life. It makes sense. “Inspired by a visit to Williams V & A Museum Of an archive of childhood clothing.

One was a morning exhibit by Auroboros, a hypertech fashion brand with the motto “Create your own fashion fantasy,” one million miles away from the archive.

Auroboros-2022 Spring / Summer-London

Auroboros conservatively called Biomimicry Digital’s ready-to-wear collection videos “History of Production” and “Activation.” [that] Redefine fashion. “

But it was very noteworthy that I was able to immerse myself in this innovative augmented reality outfit to be fair to the brand. The brand helped to arouse offline interest through billboards and fly posters throughout London.

The result is a work that looks biomechanical, a fusion of nature and technology, and a sci-fi party fantasy gear that at best reminds me of Iris van Herpen. It’s not a bad couture to compare.

A purely digital collection found on physical models and styled by Cita Aberan, this London Fashion Week is first available as a collection on the Dress X and Auroboros websites.

But the most striking video on the first day of LFW’s three-day season was the full-length Generation Rewear documentary. A series of portraits of young designers trying to create responsible fashion by upcycling and recycling dead stock and abandoned clothing. It was sometimes difficult to know who everyone was, but their talk about the sharing economy, washouts, multifunctional clothing, and the slowdown in fast fashion was clearly inspiring.

Kasimi-2022 Spring / Summer-London-Photo: Kasimi

Left to Kasimi To provide the most poetic moments on Saturday. A collection of sherbet and dusty desert shades inspired by the colors and shapes of the Gulf region.

A brilliant women’s trouser suit cut with a floating tunic, a neru-colored elongated shirt, a block check suit, and doughy pants created a fascinating moment when the Hyper Inclusive Cast marched through a pure white modernist villa. ..This turned out to be due to the architect Sir Raymond McGrath was surrounded by a well-maintained idyllic, designed by Christopher Tunnard.

Very tragicly, the founder of Kasimi Khalid Al Kasimi died in 2019, but his great idea was very lively in this collection. Sophisticated Emirati sportswear with crafts and classes.

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London Fashion Week begins with Bethany Williams, Auroboros, Kasimi, and Environmental Responsibility

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