St. Louis, Missouri 2021-10-25 07:57:00 –
A pair of Nike Airship sneakers worn by Michael Jordan It sold at auction for a record $ 1.47 million (£ 1.07 million).
The basketball star wore red and white sneakers in the fifth NBA game of the rookie season with the Chicago Bulls on November 1, 1984.
According to Sotheby’s auction house, the shoes were sold to card collector Nick Fiorella on Sunday, setting a new world record at the highest price achieved with a pair of sneakers at the auction. The shoe was also the first sneaker to sell for over $ 1 million at auction.
Kanye West Nike Air Yeezy sample sold for an amazing $ 1.8 million At the private sale in April, it became the most expensive sneaker in the world.
“The record results of the Jordan Nike Airships confirm the position of the Michael Jordan and Air Jordan franchises at the top of the sneaker market,” Brahm Wachter, head of Sotheby’s streetwear and modern collectors, said in a statement. I have. “
In 1984, Nike gave Jordan a signature line of shoes and clothing and persuaded him to sign a sports company.
For the first time, the brand has done this for a startup in Portland, Oregon, paving the way for the many player collaborations we see today.
Jordan’s agent, David Falk, asked his parents to persuade him to fly. “My mom said,’You’re going to go and listen. You may not like it, but you’re going to go and listen,'” Jordan said in a blockbuster 10-part documentary series. I recalled it in the episode “The Last Dance”. .. “
The rest is history. As a rookie, Jordan signed a five-year sneaker contract with Nike in 1984, earning $ 500,000 a year.
With the birth of the Air Jordan, both Jordan and Nike quickly hit the jackpot.
As a fork put it: “By the end of the fourth year, Nike wanted to achieve $ 3 million in sales, but by the end of the first year, they had $ 126 million.”
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Calum Trenaman, Steven Poole and Don Riddell contributed to the report.
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