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Myrtle Beach hospitality industry bouncing back during the pandemic – Florence, South Carolina

Florence, South Carolina 2021-12-06 20:22:44 –

Myrtle Beach, South Carolina (WBTW) —National surveys show that hotel performance is on the rise in the United States, but the hospitality industry faces the most uneven recovery levels in history. At Myrtle Beach, however, it’s doing better than most.

According to STR, a global hospitality data and analytics company, some big cities are struggling to recover in the hospitality industry, but beach destinations like Grand Strand have numbers close to pre-pandemic levels. You can see it.

“Early this year, even in the summer months, we’re starting to see numbers showing explosive growth, average daily growth, and a truly amazing turnaround in the tourism community. Perhaps one. Stephen Green, President and Chief Executive Officer of the Myrtle Beach Hospitality Association, said:

According to STR data, in October 2019, the hotel occupancy in Myrtle Beach was 63%. In October of this year, that number was just below 61%, boosting the hospitality industry for many companies after a major retreat from the pandemic.

“Myrtle Beach is a melting pot of races. There are people in the north and south. Everyone comes to Myrtle Beach. The national movie business is run by about 30-35%, but up to about 45%. Reached and the locals are back, “said Duane Farmer, General Manager of Grand 14 Cinemas.

Many companies have stated that they are ready to officially recover in 2022. Owners are also excited about future developments for new companies like the Grand Strand Brewing Company, who aren’t familiar with pre-pandemic levels on the beach.

“I think there are still a lot of people taking special precautions over the past year. It looks like they’ve got over the hump. It’s been over for a while. The year is perfectly normal and we can return to business as usual, “said Clayton Burrous, co-owner of the Grand Strand Brewing Company.

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