April 7, 2021
In 2010, Frederick Picard acquired the well-established French women’s shoes and leather goods brand Karel. In an interview with Olivier Guyot about this LuxurynsightX FashionNework French podcast, Picard, formerly CEO of L’Oréal Group’s niche perfume brand Annick Goutal, looks back on the challenges and successes associated with her entrepreneurial challenge.
Picard appreciates the appeal of brands like Karel that their founder’s descendants can take advantage of their expertise, history, extensive archives and rich family history while still active in the company. She also commented on the current economic situation and summarized Carel’s initiatives and projects, focusing on the potential of the Chinese market.
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Podcast: Carel’s Frédérique Picard Reopens Long-established Footwear Brand
Source link Podcast: Carel’s Frédérique Picard Reopens Long-established Footwear Brand