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Russian e-commerce platform Bitrix chooses MySize sizing solution

MySize, the developer of smartphone measurement solutions, has announced a partnership with Bitrix, Russia’s largest eStore platform. MySize’s AI-driven sizing solution and personal fit recommendations will be available to e-commerce sellers on the Bitrix platform, bringing highly accurate shoe and apparel sizing to millions of online shoppers.

Bitrix is ​​the Russian market leader in content management systems (CMS) for e-commerce businesses, serving an estimated 71% of the industry. Russia-based online retailers use Bitrix, which could allow millions of customers shopping on the site to access MySize’s online sizing solution. This solution has been proven to reduce returns by up to 50% and increase average order value by up to 30%. According to MySize’s media statement, MySize is a trusted partner for major brands and e-commerce platforms such as Shopify, WooCommerce, Lightspeed and Magento.

The highly accurate sizing integration is expected to dramatically reduce the number of people ordering products that don’t suit them. This is important because apparel and shoe retailers compete with return rates of up to 40%. MySize means that providing the customer with the correct size first will help convert orders that are likely to return to a successful sale by purchasing a product that the customer is very likely to hold. ..

Users of the MySize app, which leverages sensors already built into customers’ smartphones, can instantly get highly accurate clothing sizes for any brand of apparel. While browsing online, customers can find the exact size of their product from the comfort of their home without having to go to the physical store. The app provides customers with a perfect shopping experience without changing rooms or checkout outlines, while providing the same peace of mind as trying on a product.

“Our company’s goal is to make things easier for both consumers and businesses. By providing our customers with highly accurate sizing that eliminates guesswork from online shopping, we are confident of our customers. And eliminate potential return headaches before they happen. Partnerships with Bitrix are also important in helping stores compete. MySize CEO and Founder Ronen Luzon said: Stated.

Fiber2Fashion News Desk (GK)

MySize, the developer of smartphone measurement solutions, has announced a partnership with Bitrix, Russia’s largest eStore platform. MySize’s AI-driven sizing solution and personal fit recommendations will be available to e-commerce sellers on the Bitrix platform, bringing highly accurate shoe and apparel sizing to millions of online shoppers.



Russian e-commerce platform Bitrix chooses MySize sizing solution

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