This is a renaming that is part of the game change. Already claims to be the UK’s leading online store for limited edition sneakers and high-end streetwear Edit man London has changed its name to The Edit LDN to embrace the women’s market.
This change reflects the rapid increase in women’s appeal to their new favorite sneakers and streetwear, with sales up 60% month-on-month over the past 12 months.
Moses Rashid, Founder and CEO of The Edit LDN “Since its launch in January 2020, we have removed“ male ”from the name simply because the number of female purchases has steadily increased and exceeded 50% in March this year. That was the right thing to do. “
In 2021 (until April), The Edit LDN stated that it had collected more traffic, transactions, and revenue than in the first year of trading (2020). The Edit LDN claims it will be worth £ 10m by the end of the year, adding that “given the rapid growth in sales and revenue, we will triple our valuation by the end of 2022.” It was.
“With 60% monthly growth and increased interest, and a business’takeoff’, Rashid believes that the $ 6 billion annual global market will grow five-fold by 2030.
And to meet this need for rapid expansion, businesses are aiming to raise money this year “to drive launch in new markets.”
The Edit LDN online store sells both new and used products from a variety of brands, including: Easy, Jordan, Louis Louis vuitton, Dior, off white, Supreme, Fear of God, and a wide community of fashion followers, collectors, and investors.
This site connects premium resellers with “a very enthusiastic, price-agnostic audience.” Through styling services such as Thread.com and partnerships with various concierge companies, the site extends the buyer’s community worldwide, from television and movie celebrities to professional footballers and royal families.
Rashid added: recently, Gucci The TNF jacket costs £ 9,200.
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The fast-growing The Edit Man is rebranding as Edit LDN and seeking funding
Source link The fast-growing The Edit Man is rebranding as Edit LDN and seeking funding