The new Apple Watch once again emphasizes fitness.

The Apple Watch has recorded steady growth from Apple in recent years, and the company wants to grow further.

At its annual product event on Tuesday, Apple announced a new version of the Apple Watch (called the Apple Watch Series 7). The screen is a little bigger. The new watches offered in two sizes are about the same size as Last year’s modelHowever, the screen is stretched to the edge of the glass, and the display area is 20% larger. It also has a new design that is more durable and dustproof.

The company did not change the price of the device from last year’s model, with a starting cost of $ 400.

The Apple Watch is one of the company’s smallest product segments, but it will be a huge stand-alone business for other companies. Apple’s so-called wearable business, including AirPods wireless headphones, grew 28% year-over-year to $ 37.5 billion over the year to June 30.

According to research firm Canalys, the Apple Watch is the # 1 smartwatch, accounting for 36% of the global market. Apple has consistently emphasized the health benefits of the Watch, including the ability to measure oxygen saturation in the blood.

This year, Apple announced some of its new features FitnessPlus subscription, Digital fitness service with training. The company announced that it will introduce five minutes of training, winter sports, Pilates training, and a group option that allows up to 32 people to exercise and interact at the same time.

We also created a “walking time” mode that takes people outdoors while listening to Camila Cabello and Dolly Parton. Apple announced this fall that it will roll out a $ 10 / month Fitness Plus to 15 more countries.

To compete with the Apple Watch Google has acquired wearable company Fitbit $ 2.1 billion this year. Last year, Amazon Introduced HaloA fitness band that tracks movement and uses a microphone to detect people’s mood.

Jack Nikas When Keren Browning Contribution report.

The new Apple Watch once again emphasizes fitness.

Source link The new Apple Watch once again emphasizes fitness.

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