Life Style

UKFT members John Smedley and Catherine Hamnett announce capsule collection

UKFT member John Smedley has launched a limited edition collection with Catherine Hamnett London to defend sustainable British design. Together, they created an exclusive capsule collection featuring the slogan “Choose Slow”. It is designed to assess consumers where and from whom they buy clothes and shift their focus from fast fashion to slow fashion.

The organization said in a media release that 20% of all profits from collections sold at John Smedley stores will be donated to UKFT for further apprenticeships throughout the UK manufacturing and fashion industry.

“I’ve worked with John Smedley many times since the 1980s and I loved the quality of their work,” he said. Catherine Hamnet.. “They are one of the few factories that still produce great, typical British traditional products at their best.”

UKFT member John Smedley has launched a limited edition collection with Catherine Hamnett London to defend sustainable British design. Together, they created an exclusive capsule collection featuring the slogan “Choose Slow”. It is designed to assess consumers where and from whom they buy clothes and shift their focus to slow fashion.

John Smedley Brand Director Jess Magwire Dudley “Catherine is a pioneer of ethical practices and has challenged the current state of the fashion industry for decades. She is my personal hero and worked with her to design this collaborative collection. What we have done is a great privilege. Our aim is to slowly ask our customers to understand and appreciate the British manufacturing industry, high quality and traceable textiles, and the real people behind our products. It is to engage again in the fashion that was made. “

A timeless collection of seven items, including extra-fine merino wool knitwear, accessories and 100% organic T-shirts, is exclusively available at John Smedley stores and the official websites of John Smedley and Katharine Hamnett.

Fiber2Fashion News Desk (KD)



UKFT members John Smedley and Catherine Hamnett announce capsule collection

Source link UKFT members John Smedley and Catherine Hamnett announce capsule collection

Back to top button