Developed by home textile veteran Matthew Dalton, who was asked by QVC to reinvent the towel in 2018, Wee Bright Technology is a patented weave that combines 100% cotton loops with performance fibers on the ground of the towel. It’s a process. This innovative technology enhances absorbency, shortens drying time and further increases durability.Towels made with this unique weaving technique are inherently antibacterial and environmentally friendly, as quick-drying inhibits bacterial growth, Standard Fiber said in a media statement.
Standard Fiber, a leading supplier to the U.S. home textile and hospitality market, has signed a contract with WeeBright Technology to develop exclusive rights to develop bath products made with this technology and sell them to the home retail and hospitality markets. Is giving to. Weaveright technology combines cotton loops with performance fibers.
“With our new weaving technology, we really feel that we have faced the challenge of reinventing towels. In partnership with Standard Fiber, a leader in providing quality and innovation in the bedding and bath categories. I am excited.” Dalton Said.
“We are pleased that Weaveright has given us an exclusive license for its truly groundbreaking technology. By working with this patented technology, consumers can become retail and hospitality partners. It brings many of the benefits we are looking for today. It’s a fascinating blend of performance and luxury based on the philosophy of sustainability. ” Chad Altbaier, CCO, Standard FiberSaid in a statement.
Fiber2Fashion News Desk (GK)
US Standard Fiber Signs Agreement with Weaveright Technology
Source link US Standard Fiber Signs Agreement with Weaveright Technology