“Sustainable cotton cultivation saves millions of people from poverty by providing more stable income and improved working conditions, while fundamentally transforming the entire textile value chain for the benefit of environmental protection. This is exactly what we are trying to achieve through the Wel Krishi project. Our aim is to promote balanced and sustainable growth and development, and the quality of life for all. Establishing a strong and self-sustaining agricultural community by maintaining the integrity of natural resources while enhancing. ” Welspun India Limited, CEO and Jt MD, Dipali Goenka, Said in a statement.
As part of the initiative, Wellspan has established a farm field school to train cotton farmers in sustainable agriculture and basic technical skills. The company also provides farmers with organic non-GMO cotton seeds with a 25-50% subsidy rate, along with artificial intelligence (AI) -based technology for controlling pests. Its Sourcetrace app is a complete farmer management solution with complete field-to-market value chain visibility.
Welspun India Limited, a global leader in home textiles, has expanded its support for the Better Cotton Initiative (BCI) and Organic Cotton (Non-GMO) under the WelKrishi Initiative. This initiative was established to support and educate farmers associated with the company in terms of sustainable agriculture, market connectivity, post-harvest treatment, financial support and awareness.
Welspan also provided financial assistance to farmers to help them install water-saving devices on their farms.
The company procured over 75,000 quintals of raw cotton from farmers at competitive prices and offered premium prices for organic cotton.
Fiber2Fashion News Desk (KD)
Welspun India supports BCI and organic cotton under the WelKrishi initiative
Source link Welspun India supports BCI and organic cotton under the WelKrishi initiative