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WSU Tech digital marketing students working to help businesses thrive in wake of the COVID-19 pandemic – Wichita, Kansas

Wichita, Kansas 2021-09-20 14:14:15 –

Wichita, Kang (KSNW) – WSU Tech And that Wichita Chamber of Commerce Celebrating the successful launch of a partnership between companies Digital marketing student on Monday.

when COVID-19 Pandemic Many small businesses that hit in early 2020 told the Chamber of Commerce that they were trying to reach their customers and shift their business online.

“The challenge of reaching, attracting, communicating and doing business with customers, especially in restaurants and retail stores, or in closed and restricted businesses, doesn’t look normal.” Wichita Chamber of Commerce. Angie Elliott, Vice President of Member Engagement and Small Business, said.

Dr. Shere Utash, President of WSUTech, connects digital marketing students Hopping Gnome Brewing Company When Tilly’s Flower Shop.. As a result, students gained hands-on work experience by helping businesses develop digital marketing. For example, Erynn Dixon worked with Hopping Gnome to improve SEO (Search Engine Optimization).

“We went through the entire process of meeting business owners and discussing their needs,” Dixon said. “We personally came up with their plans, how to work to meet those needs, and did the actual work, and finally closed it all and received the actual payment. “

Second, students helped businesses reach more viewers online.

“Google pops up a bit faster for everyone. We’ve done some things that need to be taken care of. Stacey Ward Latin, co-owner of the Hopping Gnome Brewing Company, said: increase.

“The most important thing is to help students succeed, support the success of local businesses, and actually meet the needs of small businesses that are often left behind,” said Utash.

If you are interested in the details of the digital marketing program, please click here. www.wsutech.edu/digitalmarketing..

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