More and more software providers have been entering the US sportsbetting market in recent times, and the latest to join that list was International Game Technology (IGT). IGT has entered into an agreement with the Coushatta Casino Resort in Kinder, Louisiana, to power its sportsbetting enterprise and also offer them trading advisory services.
This agreement could easily be considered a landmark deal in the State of Louisiana, because the Coushatta Casino Resort is possibly the first gaming property in the state to enter into a sportsbetting agreement of this kind.
The Louisiana House assented to legislation for horse racing and also agreed to the passage of one of three proposed bills for sportsbetting. Governor John Bel Edwards signed the 2 other bills – SB 247 and SB 142 – into law on June 22, 2021.
Legislation legalizing sportsbetting in Louisiana came into effect from July 1, 2021. However, the rules governing it are still to be passed by the Louisiana Gaming Control Board (LGCB). The rules governing the legislation are still to be approved, post which licenses will be distributed. The market is expected to go live by the time the National Football League season kicks off this year.
What IGT Offers through This Deal
Under the terms of the agreement between the 2 parties, IGT, which also powers no deposit casinos in the USA, will allow the Coushatta Casino Resort, which happens to be the largest casino in the State of Louisiana, to manage its sportsbetting operations with its turnkey solution, PlaySports.
Speaking about the deal, Jonathan Cernek, the Chairman of the Coushatta Tribe of Louisiana, which runs the casino, said, “We’re very excited to be one of the first casinos in Louisiana to secure a sports betting agreement, allowing us to offer our patrons new types of gaming experiences backed by IGT’s reliable sports betting solution.”
“IGT’s bundled solution, consisting of its leading sports betting platform and products will allow us to quickly and easily deploy an exceptional localized sports betting program.”
With the cushion of IGT’s PlaySports solution, Coushatta Casino Resorts is now placed to offer newer experiences from the world of sportsbetting and bookmaking to its players.
What IGT Gets with the Coushatta Deal
The Coushatta agreement is important to IGT because it is in line with its efforts to expand its position as a market leader in the USA. In the recent past, it has ventured to the gambling markets in quite a few states, including North Dakota, Maryland, Wisconsin and Nevada.
Speaking about the deal, Enrico Drago, the Senior Vice President at IGT PlayDigital, said, “Coushatta Casino Resort is Louisiana’s largest casino resort and represents another significant milestone for IGT as we continue to drive our US sports betting momentum.”
He added, “We look forward to helping the casino establish a best-in-class sportsbetting program, leveraging IGT’s proven technology and services to expand gaming experiences for its patrons.”
IGT has been frequently in the news in recent times in the USA with its methodical consolidation and expansion strategy in the US market. In May 2021, it received, together with Bally Corporation, an extension of its contract with the administration in Rhode Island that ensured its position as a market leader in the gambling industry there and gave it a monopoly in the industry there for the next 20 years. Prior to that, it had signed a similar extension with the Iowa Lottery.
Who is the Coushatta Casino Resort?
The Coushatta Casino Resort is the single largest gambling casino and resort in Louisiana currently. It is located in Kinder, LA, and is owned and operated by the Coushatta Tribe. The casino houses more than 2000 high quality slots for the casual gamer.
For those looking for an actual casino experience and a chance to be in the thick of action at the gaming tables, there are more than 65 table games. These games include live poker, live bingo and also off-track betting.
All about IGT PlaySports
IGT PlaySports is the sportsbetting solution from one of the most well-known casino software providers in the industry – IGT. With its cutting edge products and services PlaySports has gained recognition as a B2B sportsbetting platform that is robust and offers turnkey solutions as well as excellent hardware options.
This solution is available to lotteries, tribal casinos and also commercial gaming operators. It is currently the most-used B2B platform in the United States and is live currently in 16 states and more than 40 locations. So far, it has processed 1 billion+ wagers, which translates to 1 bet every half a second.